Car Business 101: #CrazyShitCarDealersDo by Max Zanan - PDF free download eBook
Automotive retail is at crossroads-either it gets better or becomes extinct. Consumers are dissatisfied with the sales process...
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Details of Car Business 101: #CrazyShitCarDealersDo
- Exact title of the book
- Car Business 101: #CrazyShitCarDealersDo
- Book author
- Max Zanan
- Book edition
- Kindle Edition
- Number of pages
- 70 pages
- ISBN (ASIN)
- December 23rd 2018
- File size (in PDF)
- 280 kB
Some brief overview of book
Automotive retail is at crossroads-either it gets better or becomes extinct. Consumers are dissatisfied with the sales process in brick and mortar dealerships and that is the driving force behind the rise of Carvana and other industry disrupters. However, it is not too late to fix the way car dealerships operate and improve their reputation.
Car Business 101 highlights irrational and counterproductive behavior that car dealers engage in on a daily basis. If you own or work in a car dealership it will be easy to recognize insanity that goes on in Sales, F&I, BDC, HR, and Parts & Service departments. This book offers a fresh perspective and plenty of practical solutions that should be implemented as soon as possible.
It is informative and entertaining at the same time. It is a must read for dealer principals, dealership employees, and vendors that service car dealers.